Copywriting Services that sell and shift perceptions
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If you'd like an informal chat about an upcoming copywriting project, call Rod Mitchell on 020 7702 0712. Or outline message us using the form on our Contact Page and we'll get back to you as soon as we can.
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Working with you.We can take a copywriting brief over the phone or by email and we can write great copy from that. However, our preference would be to sit down with you face-to-face.
To achieve the best possible results, we need to understand your marketing strategy. The detail of the products and services you're pushing. Their USPs. Your target audience and what they think about you. The competition and how it measures up. Stuff like that.
If you think the project would benefit from us digging deeper, we can interview your sales lead and any technical specialists as well. Up to you.
As soon as we've developed a rounded understanding of where you're coming from and where you want to be, we're ready to start motoring.
We'll produce a first draft of copy for you to comment on, then a second, and then a third (if needed). Our estimates are good for up to and including three drafts, as long as your brief doesn't change along the way.
What happens if we haven't got it right after three drafts? Discounting minor amends, it can take more iterations to get your messages spot on, typically because there are too many cooks in the kitchen! But we'll cross that bridge if we come to it. Let's just say that we've never failed a client yet.
We will of course work closely with your preferred designers. Or we can recommend some we know and trust. You can contract them direct, at their normal rates.
We don't take a commission for such introductions. It's a two-way street. We point potential work their way and they return the favour.
That's it. All nice and simple. We like to keep it that way on the process side, so we can focus all our attention on what we do best - the writing.
To achieve the best possible results, we need to understand your marketing strategy. The detail of the products and services you're pushing. Their USPs. Your target audience and what they think about you. The competition and how it measures up. Stuff like that.
If you think the project would benefit from us digging deeper, we can interview your sales lead and any technical specialists as well. Up to you.
Getting stuck in.
As soon as we've developed a rounded understanding of where you're coming from and where you want to be, we're ready to start motoring.
We'll produce a first draft of copy for you to comment on, then a second, and then a third (if needed). Our estimates are good for up to and including three drafts, as long as your brief doesn't change along the way.
Failure is not an option.
What happens if we haven't got it right after three drafts? Discounting minor amends, it can take more iterations to get your messages spot on, typically because there are too many cooks in the kitchen! But we'll cross that bridge if we come to it. Let's just say that we've never failed a client yet.
Nice and simple.
We will of course work closely with your preferred designers. Or we can recommend some we know and trust. You can contract them direct, at their normal rates.
We don't take a commission for such introductions. It's a two-way street. We point potential work their way and they return the favour.
That's it. All nice and simple. We like to keep it that way on the process side, so we can focus all our attention on what we do best - the writing.