Copywriting Services

Complete examples of our work

Super-fast Fibre Access from Openreach is going to transform the way people think about and use the internet. This brochure explains what's what.

Super-fast Fibre Access from Openreach, but this time from the customer perspective (i.e. communications providers - the people who sell communications to consumers and businesses).

Super-fast Fibre Access - the website. We structured and wrote it.

KnowHow is the multi-million pound Openreach documentation programme. This brochure explains the benefits to their communications provider customers.

Interactive online corporate brochure for internet publishers VRWAY, explaining why their 360°virtual environments are a such great medium for advertisers.

Promotional brochure extolling the virtues of one of the world's rarest and most expensive Scotch whiskies, Royal Salute from Chivas Brothers.

Having written their previous corporate-brochure, ACET 4 Data came to us again when they wanted to revamp it. The intention was to position the company as a solutions provider in the research field, as opposed to just collators of data.

Keeping it real

 

We believe that everyday English gets the reader, listener or viewer to the point faster and reflects a friendly organisation.

 

Analogies, in particular, can help to put across complex ideas and processes.

 

English is also a constantly changing language. Which is why we're never afraid to break archaic grammatical rules on your behalf

 

A sentence starting with And or But - and even the odd split infinitive - can actually help to ensure that your sales and marketing messages are easier to understand and absorb.  

 

SEO copywriting

 

Keeping it real applies equally to SEO copywriting. 

 

Repeatedly plastering your key words and phrases on your web pages might just help you to achieve a higher ranking in the search engines.

 

However, you run the risk of turning your audience off when they click onto your site.

 

We can help you to get the balance right in ways that don't detract from the sense of sensibility of your messages, while still ensuring you receive a high search engine ranking.   

 

P.S. If you type Copywriting Services into most major search engines, you'll find that we're at the top of the list of non-sponsored links. In short, we don't pay for our ranking. We've achieved it through our own efforts.