Copywriting Services To Match Your Needs

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.
Rod Mitchell

You’d love to beat your sales & marketing targets.

I’d be delighted to assist, with copywriting services covering…

Web Content. Video & Agent Scripts. Speeches & Presentations. Email & Direct Mail Campaigns. 

Product & Service Literature. Posters & Exhibition Support.

Brand Guidelines. Bids & Tenders. Case Studies. eNewsletters.

I’ve worked across major market sectors.

And I can offer you in depth copywriting expertise in communications networks, services & technologies with mega brands like BT.


Copywriting Services London. Freelance copywriter Rod Mitchell. 07557 262 272. Or click here to email me


Web Content That Hits The Spot

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

Each medium I write for has its own version of what I believe are the golden rules of copywriting. Since we’re online now, let’s focus on web content. In my mind, writing great web content is about…

Getting Straight To The Point

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

My opening words will answer the key questions your audience will be asking themselves: What’s it about? Is it for me? What’s in it for me?

Ensuring Your Offer Shines Through

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

Most readers quickly scan text. I’ll make certain they understand the main thrust of your offer from glancing at your headings & sub-headings.

Holding People’s Interest

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

No one reads great slabs of copy. It’s a real turn-off. I’ll keep your sentences & paragraphs short (& sweet). And I’ll make certain they lead the eye (& the mind) from one point to the next in a logical manner.

Using Everyday English

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

I prefer to write more like people speak. It makes you sound more human, more approachable & easy to do business with. The real experts in any field, however complex, also make it easy to understand their subject matter. I like to do that, too.

Making It Personal

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

Words become more effective & more involving when you address your audience directly. That’s why I avoid referring to them as:Customers, clients or users. It’s all about YOU! 

Being Imperfectly Clear

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

Clarity in web content writing isn’t about following old fashioned, pedantic rules of grammar. It’s about saying what you need to say, in a way the reader instantly relates to. Nothing wrong with the occasional split infinitive, or a sentence starting with And or But, for example.  If it reads right, and as long as you’re consistent, it is right. Right! 

Conducting A Sanity Check

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

I’ll check out each sentence I write for clear & unambiguous meaning. And I’ll eliminate the words & phrases that give an illusion of meaning but often mean nothing. We all tend to overdo it at times, even moi!

Returning & Retuning

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

If time permits, I like to put my first draft of copy aside for a day or two. A return visit with a fresh mindset invariably allows me to make it an even better read.


Copywriting Services London

Freelance copywriter Rod Mitchell 

07557 262 272. Or click here to email me


Think You Can Do Your Own Copywriting?

Copywriting ServicesLondon. Contact freelance copywriter Rod Mitchell.

Give it a go, by all means. But you won’t get the results I’ll achieve for you, because…

It’s not your day job: It’s what I do all day!

You haven’t got the experience: 20+ years here.

You haven’t got the time: You’ll have my undivided attention.

You’re way too close to the subject matter to be objective: I’ll need to develop a thorough understanding of your offer & your target audience before putting pen to paper. Your marketing brief & my follow-up questions will take care of that.


Copywriting Services London

Freelance copywriter Rod Mitchell 

07557 262 272. Or click here to email me


 Where I Hang My Copywriting Hat

Copywriting services from London freelance copywriter Rod Mitchell


Copywriting Services London

Freelance copywriter Rod Mitchell

07557 262 272. Or click here to email me


Privacy Policy